The new KIA SPORTAGE for the cobbles of the Paris-Roubaix
The partnership deal with Gruppo Zatti in collaboration with KIA Italia is further implemented. Besides the all-new Kia Optima Station Wagon GT Line supplied to the Team BAHRAIN MERIDA Sports Directors since January 1st 2018, we are very pleased to introduce a new model for the upcoming Paris-Roubaix.
Tomorrow our SD Tristan Hoffman and Rik Verbrugghe will be on board of the new KIA SPORTAGE, the compact crossover ideal for the tough cobbles of “L’Enfer du Nord”, already tested by the two cars during yesterday’s recon ride.
“We’re very satisfied with the partnership with Gruppo Zatti – our exclusive supplier of cars for the 2018 season – and Kia Italia” says Alex Carera Business and Marketing Manager of BAHRAIN MERIDA Pro Cycling Team “We needed a model of car featuring high-performance, but above all with more ground clearance for the cobbles of the Paris-Roubaix and the management of Kia Italia met the needs of our Team in a very short time”