ANTHEA S.p.A. becomes the Bahrain Merida Team’s Official Broker
BAHRAIN MERIDA Pro Cycling Team is pleased to announce ANTHEA S.p.A. as our new Official Broker.
The partnership was officially presented on the occasion of the second edition of the Business Relationship Day of the team, organized by the Business & Marketing Manager Alex Carera: “For our team and our partners this collaboration represents a great opportunity. Having these experts in the field of insurance by our side will bring benefits both concretely in terms of insurance coverage and of visibility. We signed a one-year contract, but I’m sure that this is only the beginning of a long and profitable collaboration”.
The agreement allows Anthea S.p.A. to be counted among the technical sponsors of the team, offering insurance coverage for the protection of sports and corporate activities. Nicola Ronconi (Anthea S.p.A. CEO) said: “Considering the occasion I want to talk as a cyclist: to support this WorldTour team is like crossing the finish line of an important race. It shows our commitment to the Sport Industry, where we have been working with our Unit Sport & Leisure for several years, thanks to the job of Marco Bonora and Andrea Bianchi, who are our specialists in sports insurance. Our Sales Director Mirco Berbiglia and me are mainly focussed on Corporate and Small Business activities, a service that we are proud to provide also to other partners of the Team, for the protection of business risks, by guaranteeing high quality and customized insurance coverage for every business need. In the end I would like to say that this agreement can be consider as a successful finish of a stage, which will be added to many other important results, that we will take together with the Bahrain Merida Team”.