BAHRAIN MERIDA Pro Cycling Team partners with OrtoRomi
Friday, 27th January 2017 – Insal’Arte and their new line of fruit and vegetable extracts, made in Italy, will support BAHRAIN MERIDA Pro Cycling Team as one of their main partners.
BAHRAIN MERIDA Pro Cycling team welcomes one of the new main partners, a well-known brand Insal’Arte, that belongs to the agricultural cooperative OrtoRomi. This Italian company markets washed and unwashed salads, soups, ready-to-eat, already cooked vegetables, fruits and vegetable extracts under Insal’Arte brand all over the world.
“We are happy to sign such prestigious partnership with BAHRAIN MERIDA team; a new approach to the cycling world for the company but also a challenge, that we are willing to take with enthusiasm and admiration of the Team”, commented the Management of OrtoRomi, composed by Cristiano Detratti, Luca Chinaglia and Gianluca Carra. “Recently OrtoRomi added to it’s marketing mix sport sponsorship on a high level, according to the commitment and professionalism that distinguish the company and it’s collaborations. For OrtoRomi this partnership is a great opportunity for it’s brand Insal’Arte and the new line of extracts of fruits and vegetables, made in Italy.”
OrtoRomi with its brand Insal’Arte will provide in particular extracts of fruits and vegetables. The Business and Marketing Manager of BAHRAIN MERIDA Pro Cycling Team Alex Carera said: “We’re proud to welcome OrtoRomi and its brand Insal’Arte as BAHRAIN MERIDA’s team main food partner. It is a prestigious company and we believe that it can further increase its notoriety joining our pool of top level sponsors. The Italian company will provide us with natural and high quality products, that our athletes will be very happy to consume. Pro riders have to be very careful on their nutrition and it’s important if they can count on brand like this.”